NFTs on Ethereum

What is Ethereum?

Ethereum is an open-source blockchain platform that allows developers to build and deploy decentralized applications and smart contracts. It was proposed by Vitalik Buterin in 2013 and launched in 2015. Ethereum introduced a significant advancement over Bitcoin by providing a programmable platform that enables the creation of various decentralized applications beyond simple transactions.

Ethereum's support for smart contracts, which are self-executing contracts with predefined conditions, allows for the creation and deployment of NFTs in a decentralized and secure manner. Each NFT on Ethereum is represented by a unique token that holds specific information, such as the artwork, metadata, and ownership details.

The Ethereum network operates on a decentralized consensus mechanism called Proof of Work (PoW), where miners compete to validate and add new blocks to the blockchain. This ensures the security and immutability of NFT transactions and ownership records.

The preeminence of Ethereum in the realm of NFTs can be attributed to several factors, including its developer-friendly ecosystem, sprawling community, and seamless interoperability with a plethora of wallets, marketplaces, and applications. Well known NFT platforms like OpenSea and Rarible are rooted in the Ethereum network, furnishing creators with a versatile platform to mint, list, and trade their NFTs, fostering the growth and vibrancy of the Ethereum ecosystem.

Why create art on Ethereum?

Network effect

When it comes to deploying your NFT collection, Ethereum stands out as a top choice with a multitude of benefits. Ethereum boasts an established ecosystem with a vibrant community of developers, artists, and collectors. This means you'll have access to a wide range of tools, platforms, and resources to support your NFT creation and trading endeavors. By leveraging Ethereum's existing infrastructure, you can seamlessly integrate with wallets, marketplaces, and other applications, ensuring better accessibility and visibility for your NFT collection.

The network effect is another compelling reason to choose Ethereum. The platform has garnered significant traction in the NFT space, with many of the most successful and renowned NFT projects, artists, and collectors operating within its ecosystem. By deploying your NFT collection on Ethereum, creators can tap into this network effect.

Industry standard

Ethereum's standards for NFTs, such as ERC-721 and ERC-1155, have become industry norms, facilitating interoperability between different NFTs, wallets, marketplaces, and decentralized applications. This seamless integration and interaction create a dynamic ecosystem that enhances the liquidity and utility of your NFT collection. Additionally, Ethereum's blockchain offers robust security and immutability, ensuring the integrity of NFT transactions and ownership records.

Deploying your NFT collection on Ethereum offers numerous advantages. From an established ecosystem and network effects to interoperability, security, and smart contract functionality, Ethereum has solidified its position as a leading platform for NFTs. By leveraging these benefits, you can maximize the potential of your NFT collection and tap into the vibrant world of digital art and collectibles.

Considerations to launching on Ethereum

Like any technology, Ethereum has its pros and cons. Here are some considerations you should keep in mind before deploying your NFT collection on Ethereum.

One consideration is the high gas fees for Ethereum transactions. During periods of increased network traffic, transaction costs can become significantly high. This may pose challenges for artists targeting price-sensitive markets or seeking to maximize profits.

Another aspect to be aware of is Ethereum's scalability limitations. As NFTs gain popularity, the network has experienced congestion and slower transaction times. This can impact the user experience and hinder the scalability of your NFT collection.

By assessing the implications of high gas fees and scalability challenges, artists and creators can make informed decisions regarding the deployment of their NFT collections. It's important to weigh these factors alongside the advantages Ethereum provides within the NFT ecosystem.

Ethereum alternatives

When it comes to deploying your NFT collection, Ethereum alternatives and layer 2 (L2) solutions have gained significant traction. Here are some notable options:

Polygon (formerly Matic)

Polygon is a layer 2 scaling solution for Ethereum that offers faster and cheaper transactions. By leveraging sidechains, Polygon aims to enhance Ethereum's scalability while retaining its security. Deploying your NFT collection on Polygon allows you to benefit from reduced gas fees and improved transaction speeds, making it an attractive option for artists and collectors.


Arbitrum is an L2 solution that aims to scale Ethereum by providing fast and low-cost transactions. It operates as an optimistic rollup, which means that transactions are initially processed off-chain and later validated on the Ethereum mainnet. By deploying your NFT collection on Arbitrum, you can leverage Ethereum's security while enjoying faster transaction confirmation times and reduced fees.


Optimism is another L2 solution focused on scaling Ethereum. It uses optimistic rollup technology to process transactions off-chain and submit a summary of those transactions to the Ethereum mainnet. Optimism aims to provide fast and affordable transactions while maintaining compatibility with Ethereum's smart contracts. Deploying your NFT collection on Optimism can offer improved scalability and cost-effectiveness.


Base is a protocol built on top of Ethereum that combines layer 2 scaling and decentralized storage to enhance NFT minting and trading. It leverages technologies like IPFS and Filecoin for decentralized file storage, allowing for efficient hosting of NFT assets. Base aims to provide a seamless and gas-efficient experience for NFT creators and collectors by reducing minting costs and ensuring reliable storage.

These alternatives and layer 2 solutions offer scalability, cost-effectiveness, and improved user experiences for NFT deployments. They provide alternatives to the high gas fees and congestion often associated with deploying NFTs directly on the Ethereum mainnet. Exploring these options can open up new possibilities for artists and collectors to create and engage with NFT collections in a more efficient and affordable manner.